Case Studies
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Lead Generation: Confidential Life Insurance Company
Before: The Company was generating 8000 leads per week via direct mail, at $90 per lead. Online lead generation was minimal. Barely 200/week. Agents were clamoring for new leads, and the agency needed a way to grow. To further complicate matters, monthly volume for direct mail was falling every month.
How we 20x’d lead volume and almost halved per lead cost
38% lead conversion rate for PPC
From 200 to 4000 leads per week
From $90 to $45 per lead
Accomplished in 6 months
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Social Media: The Peoples Pharmacy
Before: Joe and Terry Graedon’s “The People’s Pharmacy” has a long history of educating the public on healthcare, pharmaceuticals, and alternative medicine. Through their award-winning National Public Radio program, Joe and Terry are heard weekly by millions of listeners on more than 500 radio stations around the globe. And the People’s Pharmacy reaches millions more readers through their internationally syndicated newspaper column. But in contrast, the People’s Pharmacy had almost no voice online. Moreover, their members, subscribers, readers and listeners didn’t either.
How we grew daily visitors from 1,500 / day to over 10,000
From 1,500 to over 10,000 daily visitors
From 0 to 40 Comments per day
One of the more popular Itunes podcasts
35% open rates and 65% Click through rates on email newsletters
With more to come!
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Lead Generation: Pro-Vigil
Before: Pro-Vigil was a technology startup with new products for construction industry security. Though they had little experience with paid search, they thought that a wise investment might yield faster results than they’d get with a live salesforce, alone.
How we helped drive $500,000 in sales through a great site, SEO and PPC
$500,000 in First Year Sales
Majority of Traffic From Organic Search
Growing List of Newsletter and Blog Subscribers
Recent 30% Increase in Conversion Rate
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Social Media: Fair Jewelry
Before: Reflective Images, Inc.’s CEO Marc Choyt used two websites to advocate for ethical sourcing and transparency in the global jewelry trade. However, neither website was exclusively focused on fair trade jewelry advocacy, which hampered Choyt’s ability to create a broad and intensive dialogue with people interested in purchasing jewelry to create a better world.
Visitors From Over 130 Countries
Top Ranked For Fair Jewelry Related Keywords
Almost All Traffic Is From Organic Search
E-Com Sites Maintaining Sales while Sector Drops 12%
Landing unexpected manufacturing and sourcing deals due to position as market thought leader