Entries Categorized as 'Marketing'

Promote Your Business Through Plugins and Add-Ons

Date December 6, 2007

Last night, I was pimping my Thunderbird email client with a bunch of add-ons. As I was browsing the available add-ons, I noticed an add-on that integrated with a software product offered by a competitor of one of my clients.
Genius!
With all the open-source software going on right now, plugins and add-ons are yet another way […]

3 Pronged Co-Branding Integration Marketing that Returns an Action

Date October 9, 2007

I stopped by Starbucks this morning. While I was waiting for my tall cup of coffee and pumpkin cream cheese muffin, I noticed a very awesome promotion - a free song from iTunes!
But it gets even better. There’s a free song every day. So, let me get this straight. I could go to Starbucks […]